Cullen Blog

5 tips for overcoming writer's block

Anyone facing the dreaded blank page can use these tips for overcoming writer's block.

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Topics: copywriting, writing, PR, tips, writers, block

6 building blocks for better blogging

The early days of blogging were a quaint mish-mash of personal diary entries and clunky corporate news digests, most featuring some seriously unattractive formatting and user-unfriendly navigation.

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Topics: Blog, blog, blogging, content, copy, writing, PR, public relations, SEO, tips

6 tips for facing the TV cameras

We recently had the opportunity to work with one of our PRGN partners, Xenophon Strategies, in gathering video content at the annual IATA (International Air Transport Association) conference here in Dublin.

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Topics: Airlink, Blog, interview, Xenophon Strategies, Cullen Communications, media, PR, public relations, tips, training, TV

7 simple speech writing tips

In the pantheon of life’s great fears, delivering a speech is right up there with heights, spiders and running out of battery on a Friday night.

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Topics: Blog, content, Our News, speech, writing, PR, public relations, tips

7 ways to spring-clean your copy

So you’re not a full time copywriter – then again who is? These days we’re all in the publishing game to some extent, producing and packaging content for all sorts of audiences, channels and applications.

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Topics: Blog, content, copy, copywriting, PR, public relations, tips

5 rules of rebranding

We’ve worked for many years with National Newspapers of Ireland (NNI), the trade body for Ireland’s newspaper industry – agency founder Frank Cullen actually helped to spearhead the establishment of NNI in 1985 and we have maintained close ties ever since.

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Topics: Blog, branding, marketing, PR, rebranding, tips

The 5 characteristics of successful PR pros

Public Relations is one of the growth industries in Ireland and around the world. More and more graduate talent is entering the industry; more and more journalists are making the crossover to PR as a career choice. Working in PR never used to be particularly fashionable, but right now it’s where a lot of people want to be.

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Topics: Blog, Our News, PR, Public, Relations, tips

Be a better public speaker

Most of us, at some point in our professional or personal lives, will be called upon to make a speech. Announcing sales targets for next year. Explaining new product features to the press. Pitching to a potential new client. Toasting the bride and groom.

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Topics: advice, Blog, speaking, speech, Public, tips

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