A positive PR campaign can boost the reputation and the bottom line of any small business, writes Phoebe Parlade.
Most commentators agree that the worst of the recession is now over. Across almost every sector of industry, business has picked up and is expected to continue picking up in 2015 and beyond.
A survey by leading office supplier Viking has found that Tuesday is the most productive day of the week in Irish workplaces while Friday is the least productive day, with 62% of respondents admitting that they start winding down when the weekend is just around the corner.
A recent survey found that more small firms will be putting on a Christmas party for employees this year, however almost 1 in 3 SMEs has admitted they will also be busier than ever this festive season as they try to generate extra revenue before the year’s end.
Small businesses are losing more than just their profit margins, according to a survey by office supplier Viking. The majority of Irish small business owners admit to losing sleep because of the recession, with 50% admitting that fear of not being able to pay their bills is keeping them awake at night.