Monday, 17 April 2017 marks the 100th anniversary of Ford in Ireland, when Henry Ford put Ireland on the road to industry.
Our sports PR division was in its element at a sunny Aviva Stadium last Sunday, with not one but two clients involved in Irish football’s showpiece occasion – cup finals day!
Cullen Communications was in the thick of things as the much-anticipated new Ford Mondeo was launched to dealers, fleet customers and media at the Powerscourt Hotel last week.
A barnstorming display by Ford’s commercial vehicle range pushed the Cork-based manufacturer into No. 1 position for overall vehicle sales in the month of September.
The motor industry was one of the hardest-hit by the recession. New car sales fell sharply – ‘stopped’ might be a better way of putting it – and in the turmoil that followed, dealerships closed down, people lost their jobs, an entire industry was decimated.