Cullen Blog

6 building blocks for better blogging

The early days of blogging were a quaint mish-mash of personal diary entries and clunky corporate news digests, most featuring some seriously unattractive formatting and user-unfriendly navigation.

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Topics: Blog, blog, blogging, content, copy, writing, PR, public relations, SEO, tips

Six steps to writing a good speech

Speaking in public is rarely anything less than an ordeal. For some people it’s a mildly unpleasant experience that has to be got through, like a driving test or the proverbial trip to the dentist. For others it’s quite simply a fate worse than death.

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Topics: Blog, blog, content, copywriting, Our News, speech, PR

A year in PR: looking back, looking ahead

From the perspective of an independent Irish PR agency, 2014 will be remembered mostly as the year our economy finally bounced back. Hallelujah.

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Topics: Blog, blog, communications, Client News, cullen, PR, Public, Relations

What the PR industry can learn from Elmore Leonard

The American novelist Elmore Leonard died on 20 August last year, at the grand old age of 87. He began his career as an advertising copywriter in the 1920s before moving into fiction, first writing a series of western novels and then finding his true calling – and his unique voice – in the crime genre.

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Topics: Blog, blog, content, copywriting, work, PR

PR is the new SEO: guest blog

We’re delighted to introduce our first guest blog, written by PRGN President Uwe Schmidt, which first appeared in this week's PR News.

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Topics: Blog, blog, PR, PRGN, Public, Relations, SEO

Big up your blogging in one, two, three…

Everyone’s blogging these days. Case in point? You’re now reading a blog post about blogging. In almost every job, across every sector, at every level, people are expected to produce content that explains and attracts in equal measure.

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Topics: Blog, blog, blogging, content, copywriting, Our News, PR

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